Our

Story

here’s the thing.

coffee’s supposed to be good.

everyday.

tāst is a lot of things, but tāst is not coffee. It’s an invitation to slow down, to savor. It’s a reengagement with the ritual of everyday life. It’s a start.

From the casual to the connoisseur,

as long as you’re cool—

especially if you don’t know you’re cool—

this is for you. 

Our Purpose

Our purpose is simple.

To offer coffee as the perfect fit for the misfit, the unfit, and even the outfit.

Whether briefcase, backpack, or brown paper bag, tāst is a reminder of how we’re all connected:

through grind,

through bloom,

or through drip.

Get a taste

tāst coffee is the brainchild of three artists:

Reggie Black

Jason Reynolds

Obiekwe Okolo

As artists, we’re all passionate about process

and wanted to make a product that honored the many processes of our lives,

from the pedestrian to the superlative,

beginning with the morning ritual of coffee.

Because we love coffee.

And we love you.

Come Hang